Monday, February 21, 2011

Semiotics - A Retrospect

During today's we had a brief refresher on semiotics. There are two elements that make up a sign when looking at items or messages from a semiotic point of view, these are the signifier and the signified. Together these make the sign.

The signifier is the material or what is being conveyed e.g. a tree.

The signified is the concept that is drawn from the signifier e.g. a mental image of a tree.

It was good to have this refresher as it has been a few years from I last done anything in depth with semiotics, with this refresher the it should be easier to analyse the next mediated text being studied.

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